One of the most essential constituents of Search Engine Optimization (SEO) is Link Building. The purpose of link building is to create and establish outbound links to other sources that help you boost your search rankings and also aid in generating traffic. For every website or blog, maintaining a healthy traffic base is crucial to its success and effectiveness. For this purpose, link building techniques benefit in the long term goal of Search Engine Optimization (SEO) and bettering Page Rank.

If you are starting a new blog or a website, you must focus on link building to boost your rankings in major searching spots like Google, Yahoo and Bing. Here are some spectacular and easy SEO strategies for link building that will enable you to boost your website presence and ranking.

1. Links to Relevant Sites:

The first and foremost rule that provides link juice is links to relevant sites. Many people simply go haywire trying to buy links on irrelevant sites that turn up useless. The strategy is to get links on sites that are of the same genre as yours. For example, if you are running a design blog, you must get links to sites or blogs that are design related. You can either get listed on blogrolls or get your keyword linked within the content of other websites.

2. Directory Links:

Also, you can obtain backlinks to your websites through directory listings. There are plenty of websites that offer Internet Directories. The strategy in directory listing is to find high-ranking sites and ones that provide one-way linking. Some directory sites are bilateral so you have to provide a link-back too.

3. Blog & Forum Commenting:

It is better to practice white hat SEO that to follow Black hat techniques. A useful way of getting linkbacks is through blog commenting and forums. In order to leave your links on other sites, you can comment on other people’s post and also join forums and leave your links in the signature area. But the trick is to find blogs and forums that provide Do-Follow links. This is crucial because Google on values “Do-Follow” links as the “No-Follow” tag is considered to be of no value in terms of link juice for a website or blog. Moreover, you must be aware of not joining any spam forums as it may affect your rankings.

4. Classified Ads:

An additional technique of getting up in Google’s search rankings is through Classified ads. The search engine giant gives great value to US Free Classified Ads hence your ads will be of immense value for your rank high. Moreover, you can also increase your traffic via ads.

5. Answer Portals:

A new technique of building links to your website or blog is through Answer sites. There are various answer portal sites that offer questions to be answered by users on the internet. Examples include Yahoo Answers and Wiki Answers. You can answer from a variety of categories and leave a backlink to your sites in the question. This also helps generate traffic if you are leaving the link to serve as a help for the answer.

6. Article & Guest Posting:

Last but not least is the pure way of achieving high-quality links through Article writing and guest posting. Since Google values high-quality content, you can write articles and submit them on top article submission sites. Some of the most top ranked sites include EzineArticles, Article Dashboard, Buzzle. Apart from that, many blogs ask people to ‘Write For Them’, so you can do guest posting to leave a linkback as well.